The 21st century is an era of revolution in money making and the flagbearers-
INTERNET AND SOCIAL MEDIA.
This time in the history of human civilization is regarded as the best time to make money – EASY AND BIG!
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The evolution of the internet has opened a wide range of options to make that bank. Initially a college degree was considered a prerequisite for success, however, nowadays, news of a 13 year old becoming a millionaire seems to be regular !
This is the power of the internet and social media.
Dream of becoming a billionaire ?
Then read on…
I am pretty sure we’ve all come across this question
What is the most profitable business in 2022?
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Looking at the numerous finance gurus and them boasting of earning six figures a month, it is but natural for this question to pop up.
The options are many- which is good and bad. Many options equals confusion
But worry not fellas! We got you !
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In the series of How to make millions online from zero in 2022, we are going to discuss every method that you can apply across conventional platforms including Facebook, YouTube, Instagram, etc along with all the nonconventional methods of earning money and get a bucket of millions out of this sea of trillions called social media.
This is the first episode entirely dedicated to Facebook which is now named “Meta”and every method to make money using the platform.
Facebook can be called as the father of online marketing businesses. This organization in the past had single handedly revolutionized the online money making methods. Moreover, it is seriously stepping up it’s game in the content creating niche!
Coming back to our question:
How to earn money using facebook in 2022?
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There are primarily 8 ways of making money directly through facebook
- Video Monetization
- Facebook brand collabs manager
- Fan subscriptions
- Facebook stars
- Online Paid partnership
- Facebook page managements
- Facebook Group creation
- Affiliate marketing
We will discuss each one in complete detail!
1.Video creation and monetisation:
When we say videos, Facebook is definitely not the first platform that comes to your mind.
However, in recent times, this platform is trying its best to generate revenue and attract content creators across the globe citing the power of influencers and social media in total.
This can be reflected by the fact that facebook has launched a dedicated monetisation programme with videos and explainable texts to help you out with your monetisation journey.
Now let’s bust a myth:
You do not make money by the actual video, you make money by short ads that play at the start, in between or at the end of the videos.
Facebook generated an ad revenue of about 9.8 billion dollars in 2021 alone.
A huge amount of creators in fact, earn more than 10,000 dollars per month, having a million views per video and that is a lot of money!
Moreover the videos that you upload to other platforms like YouTube can be shared on facebook too without any copyright issues.
So basically you are creating one video and earning from two platforms.
Video monetization between 2021 and 2022 people earning 10,000 from Facebook increased by 88% and the people earning 1000 + Dollars per month jumped to about 95%.
These are just some statistics to show you the power of this method of money making.
Below we have researched a few topics to get you started on this journey
There are two types of videos that can be uploaded on Facebook:-
1. Traditional Videos
2. Facebook Reels
Let’s talk about these separately:-
These are the regular 2 minute or more videos that we are all aware of.
Facebook places ads at the start, in between or at the end of the videos to earn money from the advertising, brand endorsements, posting affiliate links, sponsorships, etc.
This section is pretty common to us and has been around since long.
Let’s talk about the newbie in town.
2. Facebook Reels:
Facebook claims to have invested a billion dollars on the Facebook reels program. They claim that reel creators earn upto $35,000 a month from the revenue generated by the ads on the monetised reels.
There are two types of ads that occur on facebook reels
1. Full stream interruptive, immersive ads
2. Semi transparent banner like ads
There is a dedicated course on streaming ads for reel creators on Facebook that helps creators learn the basics of the ad placement and setup!
Semi-transparent over-laying ads are in the form of banners located below the reel as shown in the picture
Whereas static ads, more like stamps, are available to be featured on reels.
Currently the overlaying ad program is only limited to the US, Canada and Mexico, however, facebook aims to expand its monetization program to other countries soon.
Moreover facebook is continuously updating its policies and expanding its venture. So it is always important to be completely aware of all the changes.
These can easily be spotted in the FAQs section of the app.
Along with this, a special section called the “Meta for creators blog” is added in the FAQs to explain this program in detail.
You can manage these ads in the CREATORS STUDIO SECTION.
The dashboard looks somewhat like this!
Now the most important question:
What are the prerequisites of facebook monetisation?
Earning a bank from facebook requires you to fulfill the facebook monetization standards. There are three parts to these:
- Community standards
- Partner monetization policy
- Content monetization policy
We’ve provided a screenshot to the facebook monetization policy page below so you could read all the necessary obligations and fulfill the same for a successful monetization:
However to sum it up, you need to take care of all the bullet points mentioned below:
- In order to initiate a request for a successful monetization program you need to fulfill the minimum requirement of about 10,000 followers on your page. Moreover an engagement of 15,000 views or 180,000 watch minutes or 30000 views on 1 minute videos in the past 30 days is a must.
- You cannot monetize a personal profile on facebook. It has to be a business page with the above requirements fulfilled.
- As mentioned above, the reels monetization program is currently active only in the US, Canada and Mexico. However, it is under testing in other parts of the globe as well. Henceforth, if you do not reside in these countries, even though your videos are monetized you will be receiving a payment for the reels that are watched in these countries only.
- You should not be a minor and should have a credible bank account in compliance with the facebook standards.
- You need to get to a minimum balance of $100 to request a payout for the money that you earned from your monetization programs.
You need to tick all the boxes of the standard mentioned above to experience a hassle-free monetization program.
Now the most interesting question:
How much does facebook pay for video views?
You can generate a decent revenue by streaming ads at the start, in between or at the end of the video. It can all be selected in the dashboard sections.
Earnings from this section differ according to the country, the content of the video and the ads that can be played, etc.
Generally speaking, if you reside in or around the US your CPM (Cost per thousand impressions) is higher and hence higher the relative income.
However on an average, after a successful monetization, you can earn anywhere around 7-8 dollars per thousand views on your videos!
That’s pretty impressive!
2. Facebook brand collabs manager:-
When you build a stable audience base and a good following, this section would be really helpful for you.
As mentioned above, facebook is constantly trying to UP their creators game and thereby have launched this step to bring brands and creators together.
It is basically a platform where brands having like minded ideas to your content connect with you and render services such as product promotions , service promotions or collaborate together to create campaigns centered around increasing engagement, more visibility and promotions on both sides- for the brand and you!
To put it simply it’s more like a dating app where potential partners meet!
Given below are the requirements for accessing the service:-
After having completed the requirements your post on the brand collabs manager dashboard will look somewhat like this:
3. Fan subscriptions:-
Again a plus of a good following.
It is reported that there are upwards to a million active fan subscriptions on facebook as of now.
After building a strong audience base, if your audience is enamored by your content, they can appreciate it by getting an add-on monthly subscription for more insights to your page and you.
In exchange for this you can thank your audience by giving them exclusive access to behind the scene footage, rendering them a top priority fan badge, personal interactions, collaborations, etc.
The following are the requirements for activating a successful fan subscription dashboard
Want to know a crazy part about this?
Facebook does not charge any service fee from your fan subscriptions, which means you get to keep 100% of the revenue generated.
This is, if the transactions are made through the web.
However if you make your transactions through Apple or Google, which is advisable in our opinion, you get 70% of the total revenue generated, 30% is rendered by the mobile services.
Your post after successful activation of a fan subscription programme will look somewhat like this:-
Fan subscriptions are an excellent way of generating a stable income from the platform. Even a little amount adds up very quickly when contributed by many!
4. Facebook Stars:-
Stars are similar to virtual gifts.
This feature is currently only available for live streaming videos however facebook is trying it out for uploaded videos as well
Audience, after purchasing stars from the platform can send it to you during your live stream and then these can then be converted into real money.
Every star accounts to one cent!
The best part about it is people rarely send in a star or two. Usually it’s a bulk.
On an average audiences are reported to have sent about 500 stars per person, which again with a lot of people can add up quickly! Regular live streaming creators have reported to earn upwards of about $5000 per live stream just through stars.
This is how stars are going to be visible on your video screen to you and your followers:
Currently however, the ‘Stars’ feature is unavailable in the following countries:-
- North Korea
- South Korea
5.Facebook online paid events:-
Similar to an offline event where you pay to register and attend the event, you can create an online event solely by yourself or by collaborating with other brands after accumulating a good audience base.
These events can be in the form of talk shows, product launching, special brand deals, exclusive and featured contents, etc.
Moreover, similar to fan subscriptions, facebook does not charge a commission fee for the service, which means 100% revenue generated from your paid online event is all yours.
The best part about this is you are free from the hassle of organizing the venue, paying for helpers and other services, basically eliminating all the ways that dilute your money and also the add-on stress of arrangements.
This is what an online paid event will look like
6.Facebook page management jobs
Facebook page management jobs are an excellent freelancing option to consider.
Some freelancers have even reported to be making about 500 dollars a week managing and moderating content on pages alloted to them.
Down below we have compiled a few prerequisites to help you land a management job quicker than others:
1.Create your own page to gain experience:-
Practice makes a man/woman perfect. Therefore creating your own page will help you to learn all the nitty-gritties of owning a page and you will also learn the responsibilities of managing it. Moreover the page will act as a direct sample of your work profile and will also help to strengthen your portfolio when employers seek your service!
2. Make a strong portfolio:- Building a portfolio is extremely important to get a heads up in the ever increasing competition. Not only does it portray good quality work but also builds a credibility that your employers seek on while hiring you. The quality of work is a top priority for any employer.
Remember the stronger your portfolio, the higher the employers bid for you and the higher you earn.
How to boost your portfolio you ask
Here are a few pointers:-
1. Maintain a complete and strong profile on common employer sites such as LinkedIn, Upwork, Fiverr to increase credibility.
2. Post regular and consistent content to demonstrate a strong work ethic.
3. Learn and use SEO tools to enhance the reach and thereby the chance of being discovered.
3. During the initial days focus on opportunities rather than monetary gains. This will fill in the much needed experience bar on your profile.
4. Use the facebook partner monetization explained above to start earning whilst waiting on a job opportunity.
5. Remember this, most people judge the product based on it’s price. So don’t underestimate your service or charge less thinking it will fetch you more clients.
Quality is always more important than Quantity. Quality clients help in building a reliable job profile and also introduce you to a quality network which is very important in the freelancing field. Therefore, don’t be scared to add some extra dollars to your price bid.
7. Facebook group creation:-
This method is relatively less famous than the others mentioned above.
This method calls for a longer time investment but also guarantees a higher gain.
By creating a group you are essentially building an audience base or a following and wherever there is a following, there are advertisements, shoutouts and it leads to generating income.
Moreover linking these groups across platforms( example YouTube, Instagram) can also help you get a reach on those platforms as well.
You can organize paid online events with your subscribers as mentioned above or live stream and earn stars or push your audience toward fan subscriptions.
There are also job commision groups, wherein you create a group, build a strong employee base, employers approach you, recruit through you and you earn some commission, either off their salary or as a separate bonus.
This is also an excellent method to consider to earn bank!
8. Affiliate marketing in facebook domain :
Although we will be discussing every detail of this type in detail, let’s discuss the application of this method in the facebook domain.
Affiliate links can be posted as a dedicated video or in the description box of a video that is related to or contains the products mentioned in the video script.
Another practice that is common in recent times is posting the product links in the comment section of viral videos. A convincing writeup followed by an affiliate link of the product can be an impressive and easy way of money making without having to go through the turmoil of creating an audience base. However, we must mention,
Lower the pains
Lower the gains
Recently, product review videos are also getting pretty viral. Reviewing the product in the video and then posting an affiliate link to buy it is also quite a practice nowadays!
Apart from the methods mentioned above, you can also try your hands on Merchandise, self-made product launches, embarking your small business- the ways are many but platform is one.
A strong audience base is the CHEAT CODE OF EARNING MONEY ONLINE.
Pro top from our side:
Along with building an audience base on facebook, try to also create a dedicated website for video streaming or blog writing outside facebook.
This is just a cautionary step that you take if in future facebook decides to cancel you out of the blue or any wrongdoing happens to your profile.
This is the risk we take to make a bank
Money on social media is extremely volatile and risky but abundant!
In such cases, a backup is always a good choice!
These are all the ways you can earn money using Facebook in 2022.
Nextup is Affiliate Marketing!
So let us know in the comments section below if you liked this post and also if any changes are to be made
Your feedback is of utmost importance to us!